All sellers want to get the most for their home when selling, that’s just human nature. But it is a mistake to come to the market as a new listing with a price higher than your real estate agent recommends and one that can’t be supported by local market data. Some sellers may be tempted to say, “Let’s just try it a bit higher to begin with. We can always come down later.” While this is true, and in fact the price most surely will come down later, it is a mistake.
Why? Showing activity is highest when a property is new to the market. A new listing attracts the attention of homebuyers – “Let’s go see it right away!” If the property is overpriced during this time, buyers will simply walk away and wait for something else. A price reduction in the future may make a blip on the buyer’s radar, but it may not be enough to get them back in the door – they may think there something wrong with the house – they may no longer be interested. Your home is no longer a “new” offering.
SO take advantage of the excitement and activity a new listing brings. Don’t overprice. The same holds true for preparing for showings and staging. If you do not prepare, clean, declutter and stage, you risk turning buyers off in a second way. First Weber Group agents sell real estate all over Wisconsin – in all price ranges. They have local sales data and local real estate knowledge. Allow them to partner with you and help you succeed.